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Advanced EMC Technologies Project

Advanced EMC Technologies provides high-performance polymer seals and bearings servicing industries which included Oil & Gas, Industrial, Fluid Handling, Medical Devices, Wind Energy, Aerospace and Wind Energy sectors.
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2014 Advanced EMC Technologies Web Marketing Strategy

Spearheaded online marketing and sales strategy and successfully moved this organization from the bottom to the top in its industry in less than six months.

  • Implemented and developed team for inbound marketing and sales strategy using HubSpot Inbound Marketing and CRM platform. Included key social media marketing techniques, Blog content, Email marketing, and PPC.
  • Established healthy symbiotic relationship between marketing and sales implementing measurable and successful results for both teams resulting is highly targeted qualified leads and successful key sales.

Web Strategy Advice

Incorporate and leverage HubSpot Inbound Marketing and CRM platform for highly targeted B2B demand generated leads and client relationship management.

Content Planning

Professional Blog content for Engineers in leading industries on Polymer components.  Content created by PhD in Mechnical Engineer and revised for Search Engine Optimization.

Social Media Marketing

Social Media Marketing strategy included several media channels, however, primary focus on LinkedIn with highly targeted leads in major industries both national and international.

Move to the Top of the Industry

Although a small website in comparison to major corporations, Advanced EMC Technologies grew to be one of the recognized leaders in the industry as a result of branding and positioning online marketing strategies.

 

Advanced EMC Technologies

Key Strategy for High B2B Targeted Traffic

Blog posts, LinkedIn posts and key strategic Engineer LinkedIn groups contributed to reach mass audiences of key engineers. Leveraged LinkedIn groups email campaigns with key posts bringing highly targeted inbound traffic. This achieved a combined online marketing grade above all competitor in the industry within six months.

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Traffic increase

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Marketing Grade

Key Strategy for High B2B Targeted Traffic

 

 

LinkedIn Marketing Strategy

Blog posts, LinkedIn posts and key strategic Engineer LinkedIn groups contributed to reach mass audiences of key engineers.

LinkedIn Groups Strategy

Leveraged LinkedIn groups email campaigns with key posts bringing highly targeted inbound traffic.

Examples of Strategic Marketing Assets

Strategic Product Marketing Asset

Advanced EMC Technologies High Performance Sealing Solutions resource guide  marketing asset for Blog and social media B2B highly targeted leads. Redesign of old product guide to digital format for web marketing and social media marketing strategies. One of numerous marketing assets to generate highly targeted Engineers in Oil & Gas, Wind Energy, Food Processing, Fluid Processing, Transportation, Aerospace and Defense industries.

Early Days of the Ball Valves

INFOGRAPHIC

Early Days of the Ball Valve Infographic for Advanced EMC Technologies targeted engineering traffic.  One of numerous strategic marketing asset for B2B highly targeted traffic used in Blogging, Landing pages and Social Media marketing.

Reach Me

Located in The Woodlands, Texas and do work all over the world.
P.O. Box 132733, The Woodlands, TX 77393-2733
1-281-840-1860

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